The first panel session on "Innovative Approaches: Media Literacy in the Digital Age" was held at the 3rd Shusha Global Media Forum

A panel session on "Innovative Approaches: Media Literacy in the Digital Age" was organized as part of the 3rd Shusha Global Media Forum.

The panel, moderated by Andrea Sanke, host of the "The Newsmakers" program on the "TRT World", brought together Mr. Fernando Soares, CEO of Euronews in Baku, Mr. Alexandru Giboi, Secretary General of the European News Agencies Alliance, Ms. Aina Zadabek, Chairman of the Board of Directors of "Qazcontent" OJSC, and Mr. Oubai Shahbandar, correspondent of the international television channel "AnewZ" with interventions focused on the development of individuals’ critical approach to information, strengthening capacity to use modern technologies correctly, helping people differentiate between true and false information, preventing manipulation and disinformation, and demonstrating ethical and responsible behavior on social networks and other digital platforms.

During the panel discussion, it was highlighted that increasing consumers' media literacy, applying innovative approaches in this area, and building mutual trust and confidence in a complex media ecosystem are important steps to combat the new realities shaped by artificial intelligence in the creation and spread of disinformation, which is one of the main concepts of contemporary media.